Thursday, February 14, 2013

4 Ways to Make Buyers Fall in Love with Your Home

This Valentine's Day, it's time to celebrate more than just the power of cupid's arrow. We're toasting to these four marketing tips that will make buyers fall in love with your home and have you on your way to "sold" in no time.

1. Use Your Words.
Refresh your property's marketing materials every few months—including your property listing and description. The best property listings are short, simple and tell potential buyers what they want to hear. Make the most out of your property listing with these valuable marketing tips.

2. Make Your Listing Irresistible.
We've found that sellers who post more than six photos receive 35 percent more emails from potential home buyers. We offer packages with Unlimited Photos, so you can upload as many pictures of your home as you like!

3. Remember the Details.
As you gather your home-related receipts in anticipation of filing your tax return, make your life a little easier by copying any receipts, contracts, permits and the like that could be relevant to a buyer, inspector or appraiser. Visit the Disclosures and Closing section of our Education Center for articles about the documents you need.

4. Know Your Local Market.
Nothing helps a home sell faster than a fair-market price. Due to fluctuations in the real estate market, it is recommended that you reassess your asking price every 3-4 months. Our automated pricing report reflects immediate pricing trends, plus pulls data from public records and other local sources to provide you with a snapshot of the current market value of your home. Anyone can purchase a new report, or if you already have a listing on, click on "View Pricing Report(s)" in your Selling Center.

Extra Tip: Don't Sell Yourself Short. From a higher sale price to the potential for monthly income, with the help of your financial adviser, real estate attorney, or a tax professional, you might discover some hidden advantages to seller financing for yourself. Ask these questions and get as much out of seller financing as your buyer.

In a way, selling a home is like online dating. When you see other homes for sale, what makes you take a closer look?

1 comment :

Delonta Peyton said...

I love the blog good job. Ihave been in real estate now for about a year so I'm just learning. Thanks for the info. Sell your house in 9 days or less.>>>>